by Joanne Jacobs | Apr 6, 2016 | Digital Transformation, Employee Engagement, Enterprise Disruption, Future of Work, Hackathons, Innovation, Innovation Brand
Hackathons have proven to be a great model for technology companies continue their innovation agenda. By tapping into internal teams and external developer communities, the problem solving capacity of an organisation can increase exponentially. Held usually outside of...
by Joanne Jacobs | Apr 5, 2016 | FinTech, Future of Work, Innovation, Startups
The StartupMuster Report for 2015 revealed that Australian startups are thinly spread across more than 20 industries, with marketing representing the largest slice at a mere 12.9%. Fintech ranked 8th at 10.7% of startups. What we are dealing with across the startup...
by Joanne Jacobs | Feb 22, 2016 | Agile Marketing, Future of Work
A couple of years ago, I was invited to attend the GE Leadership Summit to talk about the work I had been doing with SAP’s Premier Customer Network. The leadership summit, held in upstate New York, brings together GE’s group of emerging leaders to learn, plan and...
by Joanne Jacobs | Feb 17, 2016 | Digital Transformation, Employee Engagement, Future of Work, Innovation, Trends
There is a reason that “innovation” is a hot topic right now, and is has nothing to do with the Prime Minister’s Innovation Statement. For decades, Australian markets have been effective duopolies – with one or two businesses dominating each segment. Look at retail....
by Joanne Jacobs | Dec 3, 2015 | Future of Work, Innovation, Startups
When we look at startups, we are often surprised at how SMALL they are. One, two and three person teams seem to be able to generate significant output in very short periods of time. Even when we look at our more successful startups – operations like Canva or Atlassian...
by Joanne Jacobs | Nov 11, 2015 | Future of Work, Innovation, Marketing-led Startups
We have always relied on trust networks for recommendations. As a child, I can still recall my Nan talking about new products to her neighbours over a cup of tea. She would talk about the results – the way that a new washing powder makes “whites whiter”. Or how an air...