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LOL! It’s important

LOL! It’s important

by vishayapracy | Apr 8, 2019 | Agile Marketing, Communications, Creativity, Digital Disruption, Marketing, Social Innovation, Uncategorized

Prioritise this before you need to think hard:  You had to have laughed (or I’ll be suspicious you’re not human), and when you did you sparked up your brain in the best way possible to start a working day. For innovative solutions laughter is invaluable –...
Brand Physics – Moving Beyond your Mission and Vision

Brand Physics – Moving Beyond your Mission and Vision

by vishayapracy | Nov 25, 2018 | Agile Marketing, Branding, Handbooks, Marketing

Ever since I can remember, I have been developing brands based on words and stories. At high school, I worked on a project with a buddy, creating the brand identity of “Unicorn Bricks”. Back then I didn’t know much about what I was doing – but we covered the...

Marketing, Startups and the Untapped Power of Business Development with Rebecca Caroe

by vishayapracy | Aug 9, 2018 | Digital Disruption, Digital Transformation, Disrupt Podcast, Innovation, Marketing, Marketing-led Startups

In this episode of the Disrupt Podcast, Gavin is joined by Rebecca Caroe. We talk about marketing, social media, startups and the latest shift towards innovation and disruption in New Zealand and Australia. Rebecca Caroe Creative Agency Secrets Rebecca specialises in...
Deep dive on the Disruptor’s Handbook process – innovation, agile and the future of marketing

Deep dive on the Disruptor’s Handbook process – innovation, agile and the future of marketing

by vishayapracy | Jul 19, 2018 | Agile Marketing, Digital Transformation, Hackathons, Innovation, Marketing, SexTech, Startups

What is the future of marketing – is it innovation? Is it the other way around? We believe it’s both as Gavin Heaton explains on the Echo Junction podcast. Since the Echo Junction podcast began back in 2015, I have been a huge fan. Not only does founder,...

Unlearning Communications with Le Tran

by vishayapracy | Feb 4, 2018 | Communications, Digital Disruption, Disrupt Podcast, Innovation, Marketing

In this episode of the Disrupt Podcast, Gavin is joined by Le Tran, Dropbox, head of communications for Asia Pacific and Japan. We follow through Le’s career, share her insights into culture, communications and the power of learning and unlearning in the face of...

Media Worth Your Attention

by vishayapracy | Dec 15, 2017 | Creativity, Digital Disruption, Disrupt Podcast, Employee Engagement, Future of Work, Innovation, Marketing, Startups

In this episode of the Disrupt Podcast, Gavin is joined by Jack Smyth, head of innovation at Mindshare. As consumers we are barraged by thousands of messages every day. Finding, crafting and distributing the right message at the right time to the right person has...
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