Ever since I can remember, I have been developing brands based on words and stories. At high school, I worked on a project with a buddy, creating the brand identity of “Unicorn Bricks”. Back then I didn’t know much about what I was doing – but we covered the...
This is John’s second time on the Disrupt Podcast, and today he shares his insights into value propositions. One of the things he mentioned was the need for us to hack our evolution – especially when it comes to business, and particularly when we are...