by Gavin Heaton | May 8, 2025 | B2B Marketing, Best Practices, Go-to-Market, Growth
What are Go To Market Strategies? A Go-to-Market (GTM) strategy is a comprehensive go to market plan that outlines how a company will introduce a product or service to the market, reach target customers, and achieve competitive advantage. It’s more than just a launch...
by Gavin Heaton | Jan 22, 2025 | Facilitation, Innovation, Workshops
What is Workshop Facilitation? Workshop facilitation is the art of guiding a group towards achieving specific goals through a structured and interactive approach. It involves creating an environment where participants feel comfortable sharing their ideas, thoughts,...
by Joanne Jacobs | Jan 10, 2025 | Best Practices, Collaboration, Online Meetings
Even though we have been meeting online for many years now, sometimes our actual work practices are not up to scratch. That’s why we’ve compiled some best practices for online meetings – a simple list that you can share with your colleagues. We’re...
by Gavin Heaton | Jul 5, 2024 | Innovation, Strategy
As we find ourselves at the midpoint of 2024, it’s the perfect moment to reflect, recalibrate, and redirect our efforts toward innovative success. Innovation isn’t just about the next big thing; it’s about continuously evolving and ensuring that your strategies are...
by Gavin Heaton | May 24, 2021 | Blog Posts, Future of Work, Strategy
Over the last three months, we have been having conversations with friends, clients, industry partners and business connections across the board. Since Covid, some people have lost and found jobs, changed industry or moved out of the city to adopt a “tree...
