by Joanne Jacobs | Jun 8, 2016 | Enterprise Disruption, Hackathons, Innovation, Innovation Brand, Marketing-led Startups
Ideas are the easiest part of the innovator’s journey. But not every idea is worth its weight in gold. Even if it springs ready-formed from the musings of Elon Musk. For an idea to have any currency. For it to be investible or credible there needs to be something more...