by Joanne Jacobs | Apr 13, 2021 | Communications, Digital Disruption, Digital Strategy, Digital Transformation, Strategy
Let’s face it. You’re not going to be reading this post if you’re not already at least partly digital in your approach to doing business. But perhaps you’re not quite as confident or experienced in the scope and impact of digital technologies as you’d like...
by Joanne Jacobs | Nov 13, 2020 | Branding, Strategy
Many businesses are unsure where to take their businesses, and ensure business growth and opportunities. Regardless of whether you are a B2B or B2C enterprise, one way that you can reignite your customer base is by redefining your brand, particularly around your...
by Gavin Heaton | Feb 4, 2020 | Data Science, Digital Transformation, Social Impact
It seems that almost everywhere we look, we find data. It’s in the tracking of our movements via our phones, it’s in what we buy, the emails we send and receive, and it’s in the social networks we use to connect with friends, families and...
by Gavin Heaton | Oct 27, 2019 | Agile Marketing, Customer Experience, Data Science, Digital Transformation
In the 1990s, the internet promised much, but rarely delivered. Global connectivity, a level playing field for small, medium and large enterprises alike – a democratisation of knowledge, publishing, media and commerce – and more, was on offer. The problem...
by Joanne Jacobs | Apr 8, 2019 | Agile Marketing, Communications, Creativity, Digital Disruption, Marketing, Social Innovation, Uncategorized
Prioritise this before you need to think hard: You had to have laughed (or I’ll be suspicious you’re not human), and when you did you sparked up your brain in the best way possible to start a working day. For innovative solutions laughter is invaluable –...
