A couple of years ago, I was invited to attend the GE Leadership Summit to talk about the work I had been doing with SAP’s Premier Customer Network. The leadership summit, held in upstate New York, brings together GE’s group of emerging leaders to learn, plan and...
The Consumer Electronics Show in the US is a big deal. Attracting the best and brightest in startups, technology and customer facing innovation, what is shown at CES sets the benchmark for much of what follows for the year ahead. The challenge, of course, is that...
The world is in love with innovation. It’s good for business, and it’s good for the economy. Innovation in business, in particular, is providing organisations with an opportunity to respond to significant change in consumer behaviour, to gather insights...
Innovation branding is emerging as a vital ingredient of a firm’s innovation strategy. But few organisations have developed a sophisticated approach to innovation branding. We look at two that have. In the long shadow of Prime Minister Malcolm Turnbull’s...
I have always known that “build it and they will come” is worse than wishful thinking. I knew it when I built my first, hand-crafted HTML website. I knew it when I started my Servant of Chaos marketing blog. And I knew it when I started my own companies, worked for...
