by Joanne Jacobs | Oct 3, 2016 | Future of Work, Innovation, Marketing-led Startups, Startups
When I first started building businesses for companies, it was an expensive and time consuming enterprise. We’d need to think through and plan for every aspect of a creating a large scale business even though we’d always start small. After all, this was an investment...
by Joanne Jacobs | Sep 15, 2016 | Hackathons, News
Hackathons are the perfect events to connect business with innovators, designers with developers, and ideas with production. Building on the momentum established with our last collaboration with Qantas, this year’s Qantas Codeshare Hackathon offered no less...
by Joanne Jacobs | Aug 24, 2016 | Uncategorized
This week in my classes at UTS, I put up this quote in a lecture on Agile Methodologies and Lean Thinking: As our companies turn into highly focused software organizations, we must change the way we manage them. A continuous learning environment fueled by...
by Joanne Jacobs | Aug 24, 2016 | Hackathons
From healthcare and healthtech to fitness, wearables, lifestyle, convenience and treatment, the opportunities for startups to transform the global (and local) healthcare industries is significant. Just think back to 1999-2000 genome sequencing project – where a 15...
by Joanne Jacobs | Aug 20, 2016 | Hackathons, HealthTech, Innovation
When we think of innovation and technology, we often think of Google. Or Facebook. Locally, in Australia, we may think of some of the more successful startups – Atlassian, Canva or Campaign Monitor, but rarely do we think of more traditional industries such as health...
by Joanne Jacobs | Aug 14, 2016 | Coders / Hackers, Digital Disruption, Digital Transformation, Enterprise Disruption, Innovation
For decades we have been looking to unlock the secret science of innovation. We apply the scientific method and work our way through the process – building on our learning and analysis. We document our hypothesis and test it with a live audience. A buyer. A customer....
by Joanne Jacobs | Jul 17, 2016 | Employee Engagement, Hackathons, Innovation, News
Following the success of 2015’s Qantas Codeshare Hackathon, the 2016 event is now open for applications. Last year’s event was an amazing experience for all involved, from participants, mentors and judges to all the Qantas subject matter experts, sponsors and...
by Joanne Jacobs | Jul 11, 2016 | Innovation, Marketing-led Startups, News, Startups
Any startup founder will tell you that statistics are important. They will know the exact metrics that make their business successful. Or not. But the plain truth is that statistics are hard work. You need to know what to measure and when. You need to understand why...
by Joanne Jacobs | Jun 10, 2016 | Innovation, Trends
Some years ago, in the early stages of what was called “Web 2.0”, “Lynette” created a sensation by combining pithy quotes with stunning photography, combining data and research with a great and often surprising visual story. At the time – about 2008 or so – this...
by Joanne Jacobs | Jun 8, 2016 | Enterprise Disruption, Hackathons, Innovation, Innovation Brand, Marketing-led Startups
Ideas are the easiest part of the innovator’s journey. But not every idea is worth its weight in gold. Even if it springs ready-formed from the musings of Elon Musk. For an idea to have any currency. For it to be investible or credible there needs to be something more...