When we think of innovation and technology, we often think of Google. Or Facebook. Locally, in Australia, we may think of some of the more successful startups – Atlassian, Canva or Campaign Monitor, but rarely do we think of more traditional industries such as health...
For decades we have been looking to unlock the secret science of innovation. We apply the scientific method and work our way through the process – building on our learning and analysis. We document our hypothesis and test it with a live audience. A buyer. A customer....
Following the success of 2015’s Qantas Codeshare Hackathon, the 2016 event is now open for applications. Last year’s event was an amazing experience for all involved, from participants, mentors and judges to all the Qantas subject matter experts, sponsors and...
Any startup founder will tell you that statistics are important. They will know the exact metrics that make their business successful. Or not. But the plain truth is that statistics are hard work. You need to know what to measure and when. You need to understand why...
Some years ago, in the early stages of what was called “Web 2.0”, “Lynette” created a sensation by combining pithy quotes with stunning photography, combining data and research with a great and often surprising visual story. At the time – about 2008 or so – this...
Ideas are the easiest part of the innovator’s journey. But not every idea is worth its weight in gold. Even if it springs ready-formed from the musings of Elon Musk. For an idea to have any currency. For it to be investible or credible there needs to be something more...
