by Joanne Jacobs | May 7, 2016 | Handbooks, Innovation, Social Business, Social Impact
New Must Have Apps and a Workshop to Save Your Community Creating innovation workshops, toolkits and processes can be hard work. It’s not just a matter of sitting down and writing out a few exercises in the hope that some kind of magic will take place. It requires...
by Joanne Jacobs | Dec 14, 2015 | Data Science, Digital Transformation, Handbooks, Innovation
During my recent visit to Copenhagen, I heard neuroscientist, author and speaker, Katarina Gospic, talk about the way that our brain processes data and makes decisions. She explained about the ancient brain – the limbic network that has been slowly developing over...
by Joanne Jacobs | Dec 8, 2015 | Agile Marketing, Coders / Hackers, Customer Experience, Handbooks, Marketing, Marketing-led Startups, Startups
It used to be that growth hacking was only used and understood by startups. This unusual role that combines an active and curious interest in marketing experimentation, data analysis and automation is now starting to be seen in more established companies and even...
by Joanne Jacobs | Nov 17, 2015 | Handbooks, Innovation, Marketing, Marketing-led Startups
I have always known that “build it and they will come” is worse than wishful thinking. I knew it when I built my first, hand-crafted HTML website. I knew it when I started my Servant of Chaos marketing blog. And I knew it when I started my own companies, worked for...