by Joanne Jacobs | Aug 22, 2015 | Digital Transformation, Social Business
Tim was in a sweat. Years of planning and effort had brought the global software organisation that he worked for so far, but it felt like things had stalled. From his desk drawer he removed two folders and laid them out on his desk. “Here’s one comms plan”, he says...
by Joanne Jacobs | Aug 19, 2015 | Innovation
In our latest Handbook, we explore how to foster innovation with what we call the Distributed Research and Development (‘Distributed R&D’) method. This differs from traditional enterprise oriented R&D, not just because it takes advantage of Lean...
by Joanne Jacobs | Aug 9, 2015 | Digital Disruption, Innovation, Marketing-led Startups
We need to ask ourselves some serious questions. Why didn’t the best and brightest minds at world’s leading companies invent the next new thing in their industry? Why didn’t one of the TV networks invent Netflix? Why didn’t someone at Hilton create AirBnB? Why didn’t...
by Joanne Jacobs | Aug 5, 2015 | Digital Disruption, Enterprise Disruption, Innovation, Marketing-led Startups
Business Insider spoke with ANZ chief economist, Warren Hogan recently, to discuss the business environment, challenges for the near term future and the reasons for stagnant business investment. Taking the big picture view, Hogan explained: Every business is...
by Joanne Jacobs | Jul 2, 2015 | Innovation, Marketing
When we look at the massive Chinese economy, we see big numbers. We hear the “B-word” – billions. We think this automatically equates to huge market opportunities. But these perceptions mask the much harder realities of marketing in China. China is a market where the...
